Website

Bowker Group also asked us to redesign their website to host their latest collections. Previously their website, somewhat out of date, was overly large and not optimized for search engines. Since relaunch in December 2007, Bowker have had a 1900% increase in traffic just in January!

www.tombowker.co.uk

Mailer

As such, Bowker Group asked us to produce an invitation to the launch of their latest collection 'Red Carpet Moments' to be hosted by Apt Collections during the Pure and London Fashion week.

We designed an innovative mailer personalized to individual recipients at each of their stockists to encourage viewings. The mailer took on a 'Red carpet' look and to enhance the event Corporate Creations invented the opportunity to win a 'Red Carpet moment' by entering a competition when replying to the invitation. The lucky winner (Stockist) will arrive at the launch in a limousine to stride up the red carpet and be greeted by flowers and champagne!

The mailer was digitally printed and finished in-house using XMPie® for individual personalisation and dispatched via Royal Mail delivery.

Individuals Mailed	Appointments Made	Response Rate
400	100	25%

WebSite

EPC Solutions commissioned us to design and construct a website for this new venture which provides Energy Performance Certificates via a PDA and specifically developed software. The site contains information for each of the distinct sections of EPC Solutions Ltd which provide the software, Domestic Energy Assessor Training and DEA Accreditation. There are also specific routes for downloading software trials and measurement of users.

www.epc-solutions.co.uk

Software and Accreditation Direct Mailer

In order to increase awareness of EPC Solutions software and accreditation facility, we designed and digitally printed a personalized communication for each individual recipient. Each mailer included a personalized code which enabled the recipient to enter EPC Solutions software download system and input minimum data before starting the download. This enabled us to track respondents individually to enable EPC to follow up with a call later. During download entry we also collected each recipients email address and telephone number.

Following the mail out, which arrived on the 14th December in time for all Home Information Packs to become live, EPC Solutions website received a 72% increase in traffic with hits landing on specifically related pages.

Individuals Mailed	Software Downloaded	Enquiries to EPC
16244	47	TBE*

*Data not available

WebSite

Corporate Creations designed and constructed the SfAM website which is instrumental to the functions of membership and readership management and access to membership services. The site allows members to join including taking payments. Membership is then managed online in a central system and members can update their own visible information in the member handbook. Members and other users can also view and book for various meetings and events and subscribe to the SfAM publications Journal of Applied Microbiology and Letters in Applied Microbiology.

www.sfam.org.uk